Search results for "grande distribution"

Crise économique et grande distribution : ressenti des managers et solutions managériales

2016

Mass retail, since the postwar boom, has developed a mass distribution suitable for mass production flow. However, with the insecurity and impoverishment of consumers, this business model evolves. Some individuals, disaffiliated, are no longer financially able to get their supplies in major outlets and overall, French have changed their buying behavior. This article aims to analyze, through a qualitative study, how the crisis is perceived by department managers and managerial solutions tracks that could be implemented in a crisis context. The originality of this research lies in the chosen angle, that of department managers' perception since they are in front line to see one of the conseque…

"Le commerce équitable : l'éthique de l'économie solidaire"

2006

Les boutiques sari-sari aux Philippines : entre commerce informel et circuits de la grande distribution

2016

International audience

Le terroir comme guide sur les voies du goût. Entre representation et redéfinition

2009

This article offers a reflection on the concept of “terroir”. This word has no exact translation in the English language because of the symbolic signification in the French culture.We will state the legislative and patrimonial link between “terroir” and wine which is often mixed in the people’s mind. In the field of Information and Communication, we will establish a meaning to this concept of “terroir”, from the representation and the situations of consummation that this brings about. This will lead us to do a contextual analysis which will underline new needs for the actor (in the sociological sense of the term) who adapts himself to the system he has to integrate.Then, we will obtain logi…